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January 15, 2006

Meet the new boss, same as the old boss


Porchboy's co-worker, Dr. Dolittle notes the CBC is changing its logo. Since it moved on from an '80s all blue logo in 1992, the CBC has sported the image above. The new look logo is featured below.


Dr. Dolittle points out a funny thing here: the Liberal party took power from the old Progressive Conservative party in 1993. It has been more than a decade since Canadians, and particularly Canadians working for the CBC's marketing department, have contemplated the strong possibility of a Conservative government. Non-Canadian Flea-readers may be astonished to learn the Liberal party colour is red while Conservative party colours are blue and red. Concidence? Hardly.

But le plus ce change? I think not.


There was a time when a CBC logo could have been slapped on the side of a freight-train, a .303 Vickers Gun or some sort of Soviet-scale nickel mining equipment and made them look more muscular. It was the kind of logo that built this beautiful, unforgiving country. The kind of logo that looked toward our frozen northern wastes, laughed and delivered a two-fisted blast of hydro-electric lightning. Let's bring back that logo.

Kent Brockman Update: All Things Canadian and Andrew Coyne drop hints that international Flea-readers, and those too young to remember, will not pick up. Yes, there was that shameful time (1966-1974, if you must know) when Canadians truly did welcome our insect overlords. But the shame... still too fresh... I cannot say more.


Posted by Ghost of a flea at January 15, 2006 10:07 AM

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You aren't trying to start up the "Two-Fisted Lightning Brigade", by any chance, are you, Flea?

Posted by: Ben [TypeKey Profile Page] at January 15, 2006 04:47 PM

I had read elsewhere that the consertatives are favored to win the upcoming elections and the media has changed its stripes and is really giving the liberal pols what for. Now this. Is the media sucking up to the citizenry who will do the electing or the politicians who will soon control the levers of power? Here in the US the media can pretty much get away with anything with regards to how it deals with the government, free press and all that. Is it the same in Canada or does the media need to stay in the governments good graces to keep the gravy train rolling?

Posted by: Scott R [TypeKey Profile Page] at January 16, 2006 12:22 AM

I like the old logo. It's got character to it.

Posted by: JohnAnnArbor [TypeKey Profile Page] at January 16, 2006 03:23 PM

Sign me up for the Two-Fisted Lightning Brigade. They probably had better programming back then, too -- perennial borefests Michael Enright and Shelagh Rogers had yet to walk through the door.

Posted by: Chris Taylor [TypeKey Profile Page] at January 17, 2006 01:19 PM

Hmm... now giving serious thought to the Two-Fisted Lightning Brigade...

Posted by: Ghost of a flea [TypeKey Profile Page] at January 17, 2006 01:25 PM

As long as I get to play Elwood Glover and have luncheon dates.

Posted by: Alan McLeod [TypeKey Profile Page] at January 17, 2006 11:16 PM